The Church of the Madonna dell 'Aiuto is located in the centre of the Contrada di Fiera di Primiero. Its construction dates back to 1663, while in 1668 it was consecrated and the first celebration was held there.
Inside, there is a precious painting from 1767 depicting the Madonna dell 'Aiuto, located in the main altar, a gift of Baron Bartolomeo Cristiani, which is carried in procession on the occasion of serious disasters affecting the community of Primiero.
Later two more side altars dedicated to San Francesco and San Gaetano were erected. The main façade is a hut with a porphyry and granite cladding at the bottom, while in the centre there is a large rose window that brings light to the room.
The upper part, which surrounds the rose window, has a large fresco of about 54 square meters, executed in 1952 by Argo Castagna, in which the Virgin appears surrounded by people from different social classes who ask for grace and help; next to the Madonna there are also the same saints to whom the altars are dedicated inside.
The tower erected in 1910, modeled on the civic towers of the past, has a particular black and white bichromy and about half its height also a large clock; on the east side there are windows of the marble coats of arms of the Municipality and the Pasotti family while at the end of the tower on every facade except the one to the west there are high round openings.